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Full Circle TMS has been recognized by Transportation Review Magazine as the exclusive recipient of “Web Based Transportation Management Software Company Of The Year – 2024,” based on our proprietary methodology, reflecting its position in the industry. This profile has been developed by the Transportation Review research and editorial team based on insights from an interview with Derek Comartin, CTO.
Derek Comartin, CTOIn an industry where a single delay can trigger a domino effect of losses, transportation and logistics companies are constantly seeking a competitive edge. That is where Full Circle TMS comes in as a transformative ally, elevating businesses to new heights. The platform goes beyond a web-based transportation management system to become a powerful revenue-generating solution.
It is designed to transform businesses, automating financial and operational activities while seamlessly integrating with key trading partners. Whether you’re a small team or a large multi-faceted transportation entity, Full Circle TMS enhances operational efficiency and delivers actionable insights that drive growth and profitability.
We have built bridges with some of the largest logistics companies in North America. This automation makes it easier for our customers to manage high volumes of freight without getting bogged down in manual processes
“We are not just technology people; we have run trucking and logistics companies ourselves, which gives us a deep understanding of the challenges our customers face daily,” says Rob Bonello, President of Full Circle TMS.
This knowledge of the industry’s pain points inspired the team to create a solution that tackles the complexities of managing multiple software systems. Full Circle TMS consolidates critical functions like dispatching, order management, real-time tracking, and invoicing into one integrated platform.
The result?
Time saved, errors reduced, and efficiency boosted— allowing companies to focus on what they do best.
One Platform, Infinite Possibilities
Full Circle TMS was developed with a focus on customer needs. Bonello emphasizes that the platform helps modern logistics companies grow and thrive in a competitive market. The goal was to provide a tool that matches the efficiency of its customers, a commitment reflected in the platform’s design and functionality.
With Full Circle TMS, the vision of real-time visibility across every shipment becomes a reality. The platform provides businesses with unparalleled oversight of their logistics operations, ensuring complete control at every stage of the journey. Companies can monitor shipments at every juncture, keep customers informed, and swiftly address issues. Complementing this is an intuitive interface that ensures seamless navigation and efficient task completion.
However, the road to enhanced productivity doesn’t stop there. Recognizing the pivotal role of drivers, Full Circle TMS introduced the Circle Mobile Driver Productivity App. This innovative tool empowers drivers to update the system instantaneously.
“We have designed the mobile app to work seamlessly with company trucks and outside carriers. Our customers can manage all their loads from a single platform, whether using their trucks or working with third-party carriers,” adds Bonello.
A prime example of the platform’s impact is DTH Expeditors, a transportation and logistics company based in Atlanta. Michael Winslett, President and CEO of DTH Expeditors, shares how the platform transformed their operations, “We were using Full Circle TMS to run our trucking and brokerage business and a different TMS for our air freight business. Full Circle TMS team worked with us to build a world-class air freight module that allowed us to move to a single TMS platform and reduce our costs, which resulted in DTH getting even more air freight business. Full Circle TMS listened, learned, acted, reduced costs, and helped grow our business. They are a valuable technology partner.”
Leveraging the Power of Networks
Full Circle TMS links transportation companies with a reliable network of partners. Described as “an improved version of Uber,” Bonello explains that companies can see available trucks and loads from other businesses in real-time. This allows them to optimize equipment usage and accept more customer requests, streamlining freight movement and boosting profitability. It also enables dispatchers and drivers to stay updated, reducing the need for constant phone calls and manual data entries.
The platform’s advanced network capabilities help businesses optimize resources and minimize downtime. If a company has an idle truck with no immediate loads, Full Circle TMS can connect it with a business needing it, maximizing efficiency and driving revenue by utilizing assets more effectively.
Beyond offering access to a broad network of resources, Full Circle TMS also enables businesses to build their trusted networks within the system. Like Facebook’s “friend” feature, companies can choose preferred partners and block those they wish to avoid, offering greater control over collaborations. The system also features a load board, allowing users to search for and post available loads and find and list trucks.
Streamlined Operations for Maximum Efficiency
Efficiency is at the heart of Full Circle TMS. The platform simplifies every facet of a transportation company’s operations. Businesses can process more orders in less time by minimizing administrative burdens, leading to increased productivity and profitability. In addition, the platform’s automated invoicing feature helps companies maintain a steady cash flow by ensuring that invoices are processed quickly and accurately.
“We have built bridges with some of the largest logistics companies in North America. This automation makes it easier for our customers to manage high volumes of freight without getting bogged down in manual processes,” elaborates Sutton.
Continuous Innovation for Lasting Success
Understanding that every business has unique needs, Full Circle TMS is designed to be adaptable and scalable, growing alongside each business. Whether a small trucking company or a large logistics operation, the platform can be tailored to meet each business’s specific requirements. The team adopts a consultative approach with each client, engaging in detailed discussions to grasp their unique challenges and recommending the most suitable software version to support their growth.
“We have different versions of the software based on the size and needs of the client. A smaller company may only need the base-level software, while larger companies might require the top-level version with more advanced features. In some cases, businesses need multiple versions to manage different aspects of their operations,” explains Bonello.
Full Circle TMS’s success can be attributed to its commitment to continuous improvement. The platform constantly evolves, with new features and updates regularly added based on customer feedback. For instance, Full Circle TMS regularly incorporates the latest technologies, such as AI-driven analytics and machine learning, which enable businesses to make faster, more informed decisions.
Real-Time Visibility and Compliance Management
Compliance is non-negotiable in the logistics industry. Full Circle TMS ensures businesses stay ahead with real-time visibility into fleet compliance status accessible via a web portal or mobile app. By keeping all trucks up to date with necessary inspections, permits and regulations, the platform helps avoid costly fines and delays, allowing companies to focus on what truly matters—delivering for their customers.
Full Circle TMS’ automated compliance management feature further simplifies this commitment to compliance. This mitigates the likelihood of regulatory penalties and enhances operational efficiency, enabling resources to be redirected toward business growth. Beyond compliance, Full Circle TMS offers robust reporting capabilities that provide valuable operational insights. These customizable reports enable businesses to analyze key metrics, driving data-driven decisions that optimize routes, reduce fuel consumption and improve delivery times. The tools provided by Full Circle TMS empower companies to operate more efficiently and effectively. The platform’s focus on efficiency extends to improving the customer experience. Its real-time information tracking feature reduces the volume of customer inquiries, allowing teams to allocate their time to more critical tasks.
Full Circle TMS’s customizable features further allow businesses to tailor the platform to their unique needs. Whether setting up automated notifications, customizing invoices, or generating personalized reports, the platform enables businesses to deliver a truly unique and enhanced customer experience, solidifying their competitive edge in the logistics industry.
As a transformative platform, Full Circle TMS equips businesses to navigate the complexities of modern logistics. From automating daily operations to integrating with key trading partners, it empowers companies of all sizes to improve efficiency and boost profitability. As the logistics landscape evolves, Full Circle TMS remains essential in helping companies unlock their full potential and stay at the forefront of the industry.
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Full Circle TMS offers a web-based transportation management system (TMS) designed to streamline operations for transportation businesses of all sizes. Its software automates tasks like order entry, dispatch, billing, and settlements and integrates them with external systems like ELDs and fleet cards. The platform includes features like customer and driver portals, load and bid boards and mobile apps for tracking and document management.
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